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Corporate Merchandise Programmes

May 31, 2022 by S Thapar

If you are looking for a unique corporate range of creative products to support your business, or you are looking to consolidate your branded merchandise requirements, we have a range of solutions to suit your needs.

Our retail-standard web stores and merchandise programmes provide full control of your promotional products and ensure brand consistency across whichever region you need them supplied to. By consolidating all your requirements, our integrated programmes ensure you can deliver a fantastic range of corporate merchandise to suit your budget.

We currently manage over 350 worldwide programmes with our US office. Our clients, including household names such as Allianz, BOSE, The AA, Johnson Controls, Tesco, and Cancer Research UK, have a core range of cost-effective merchandise and clothing that we ship across their businesses on next-day delivery.

Speak to us to discuss how our merchandise programmes can support your brand, campaigns, events and business needs.

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Filed Under: Marketing Articles, Promotional Clothing, Promotional Gifts, Technology Tagged With: branded products, corporate merchandise, kitting, promotional merchandsie, promotional products

Top 10 gifts for commuters

February 2, 2022 by Kayleigh Ennis

The guidance on working from home recently changed and for many of us who’ve spent almost two years on and off attending virtual meetings from the kitchen table, that may mean getting out of our loungewear and back to the office. Others may be taking advantage of the hybrid models that many employers are now adopting.

Teams and Zoom have become the centre of millions of working days but many of us are looking forward to getting back to the office. What remote working and virtual meetings can’t replicate is the social environment of the office and the creativity that comes from being able to bounce ideas around in person, or the sheer convenience of being able to walk up to a colleague to ask a question and get an immediate answer.

Let’s remember the some of the advantages of travelling back to the workplace:

  • It helps to keep the work/life balance in check.
  • For those who walk (even for a section of their journey) or cycle, it’s a chance to get some fresh air and exercise.
  • For those on public transport or driving, it’s an opportunity to energise your mind with a podcast or favourite music, to take a mindful moment or (if not driving) find an uninterrupted chance to catch up on messages.

Yes, even commuting has its advantages!

If your staff are heading back to the workplace or taking a hybrid approach, Geiger has everything covered with our top 10 gifts for commuters.

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Filed Under: Marketing Articles, Promotional Gifts, Technology

Top 15 Trending Tech Ideas Autumn 2021

September 23, 2021 by S Thapar

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Filed Under: Eco-Friendly merchandise, Promotional Gifts, Technology Tagged With: 2021, branded products, corporate merchandise, promotional merchandise, promotional products

Top 10 new products Autumn 2021

September 23, 2021 by S Thapar

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Filed Under: Eco-Friendly merchandise, Marketing Articles, Promotional Gifts, Technology Tagged With: 2021, branded products, corporate merchandise, promotional merchandise, promotional products

Top 10 new products Autumn 2021

September 9, 2021 by Anna Turchenko

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Filed Under: Eco-Friendly merchandise, Marketing Articles, Product of the Week, Promotional Gifts, Technology Tagged With: 2021, branded products, corporate merchandise, promotional merchandsie, promotional products

Promotional Technology 2021

June 24, 2021 by Anna Turchenko

Promotional technology

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Filed Under: Eco-Friendly merchandise, Promotional Gifts, Technology Tagged With: branded gadgets, branded products, corporate merchandise, eco-friendly merchandise, promotional merchandise, promotional products, promotional technology

Eco-friendly technology is here!

September 25, 2019 by Geiger Team

GeigerBTC presents eco promotional technology

Sustainable Promotional Technology

The rapidly growing trend for promotional products to be more sustainable is spreading throughout our industry, with products like reusable bottles, stationery and even confectionery climbing to the top of the eco-friendly merchandise list.
Here we will focus on how this trend is affecting the world of gadgets and technology. Products such as charging cables, power banks and wireless speakers are now some of the most used and kept items in the branded merchandise sector, delivering brand awareness for months and even years for marketers, but can they be eco-friendly?
Many technology items require a mix of lithium batteries, wires, chips and other internal components which are hard to recycle and dispose of. However, there is a growing trend to change the outer case materials these types of products are made from, and to find different and more sustainable materials that can be easily recycled at the end of the products life. Let’s explore some of these now.
Switching a products case material from plastic to bamboo or FSC managed wood sources helps with the biodegradable properties and also makes for a very soft and desirable finish. Other natural materials finding favour are cork, leather, eco fabric, and of course paper and wood composites.
A growing trend and one to watch is promotional products made from recycled plastic, which are often PET bottles cleared from the sea, representing a better solution for our environment. Other materials, such as recycled metals and regrind silicone, also offer safe and sustainable options.
Choosing materials that break down sooner over time is also a good option, and now we are seeing major companies in the USA  producing bio-additives (e.g. BioSphere) which dramatically speed up the degrading process of plastic from 100 years to 3-5 years.
The value of high-quality cables

Eco-friendly charging cable

One of our most popular ranges for the past few years has been charging cables. They have proved immensely popular with our customers, and we know why!
As we all lead more digital lives, keeping our devices permanently charged has become a daily challenge.  When at home, at work or travelling around, it’s a must to have a cable close at hand to plug in and top up at every opportunity! Hence, charging cables are one of our most popular lines.  When used as a promotional gift or incentive, it’s an easy and visible way to get your brand into the hands of your customers or contacts every single day.
And now we can offer an eco version too. Introducing the Mr Bio, our first environmentally conscious charging cable, made with recyclable and biodegradable materials to lower the impact that it has on the environment without compromising on style or performance.
In conclusion, gadgets can be more sustainable and are still one of the most desirable items for many marketers. We just need to start choosing better and demanding more.

Filed Under: Eco-Friendly merchandise, Technology

What’s Trending in Promotional Merchandise Technology for 2019!

January 23, 2019 by Geiger Team

Following the annual Technology fairs in Hong Kong, we are ready to launch our latest range of Tech Lifestyle gadgets for 2019, but what’s trending?

The shows not surprisingly did not throw up any new concepts to take over from the current focus on items such as power banks and speakers but did highlight some very popular trends in technology for the promotional merchandise market.

Promotional TechProbably the single most popular technology concept is what has been christened ‘true wireless stereo or TWS‘ or more simply the ability to pair two Bluetooth audio devices to each other to create wireless stereo for listening to music. Most popular items at the show with this feature were for sure micro Bluetooth earbuds and of course small and not so small travel speakers. Such products simply turn on, one device takes the lead and pairs to the other and then your phone/tablet/laptop and you can enjoy great stereo sound.

Wireless charging continues to be current and one to watch for the future. However, quality, usability and safety are concerns at the low end, and consumer demand, compatibility and a slower than expected uptake is still a question. One to watch closely for 2019…

‘Smart’ home products and connected devices such as plugs, security locks, Wi-fi driven cameras at your front door and light bulbs continue to grow and will become part of our ‘home make up’ sooner than you think!

PowerbanksPower banks and charging cables still dominate the shows with a myriad of new styles, sizes and prices on display. The market does seem a little flooded in this area with some slowdown in interest, as often it’s been ‘done and seen before.’ However cool and unique models still have the power to wow! Excuse the pun…

USB CUSB C hubs and connectivity solutions were probably one of the surprise products areas, as hubs had slowed down in terms of interest a few years ago. However the rapid introduction now of USB type C connectivity into many new laptops is driving a new interest in good quality hubs that can be fed from a USB C port and then power/sync data with 3-4 older style USB A accessories (such as flash drives/mice etc) HDMI and or other ports built into a handy travel gadget often with a great branding area.

Fast charge PD adapters and in-car chargers will become a big part of our ‘re-charging’ world as we all strive to charge our phones quicker and more often. The Fast charge delivered by PD enabled devices will become popular in the car as they themselves will turn into ‘info/entertainment centres’ as driverless cars revolutionise our world in years to come. Alexa and smart Home entertainment systems are growing in popularity with Amazon selling the Alexa solution to many professional factories in China now. However, the fierce battle on hardware costs, and with Google, Apple, Microsoft and Amazon battling it out on the retail market this looks a tricky area for the promotion market.

Bluetooth 5 is now live and expanding rapidly into many new products and service areas/location services. This new standard is bringing far greater wireless transmission distances between gadget and host device. This coupled with the ability to pair up to 10 or more devices to one host device, opens the door to many new and improved speakers, trackers, heart rate monitors, headphones, earbuds and much more… Smart WatchFitness trackers, smart watches and colour display ‘activity bands’ are making a big come back! After a rapid rise to consumer focus and then slight slowdown over the last 12months, the tracker and Smartwatch are now very popular with most major consumer brands having them made for them. Many of these brands have added a colour screen bringing a new dimension to the product. Many factories are developing this style and with competitive prices, smart and colourful two-tone bands and professional APPS – software’s and even GPS bundled in this is an area to watch and stay close too.

So lots of cool Tech gadgets to stay focused on for 2019. This product area remains one of the fastest growing in promotional marketing, and increasingly one that needs close attention and advice from your expert promotional merchandise supplier.

For more information contact the GeigerBTC team, or to view our latest Winter Tech lifestyle brochure, click here

Filed Under: Technology

2017 Cyber Security and Marketing: Episode 2 – Phishing, Whaling and Mobile Threats

September 4, 2017 by Geiger Team

2017 Cyber Security and Marketing: Episode 2 – Phishing, Whaling and Mobile Threats

To read  ‘Episode 1 – Understanding Ransomware’ click here

Further to the threat of ‘Ransomware,’ another massive area for concern when it comes to company cyber security is phishing and whaling. Phishing is a term you may have heard about before, it is simply described as when hackers send out fraudulent e-mails from accounts disguised as e-mail adresses the user would generally trust, e.g. a customer, colleague, or authoritative account like the government etc.

Phishing and Whaling

The malicious e-mail’s goal is to incite the user into clicking a link within the e-mail. If the recipient clicks the link, it will activate the malware stealing all accessible data from that user, and in some cases can spam your e-mail contacts also.

It goes without saying that the hackers are definitely to blame when it comes to phishing, they are the the creators and distributers of malicious e-mails, but we the users aren’t completely blameless, part of the reason why phishing is on the rise is down to ‘overconfident users.’ In a study by Dr. Zinaida Benenson, 78% of participants filled out a questionnaire in her study stating they were aware that clicking on links from unknown sources could be detrimental. This number, on the surface, was reflected in the first study where 20% of people reported clicking a link from an unknown search, when in reality actually 45% of people clicked a potentially malicious link. This is down to overconfidence on what people perceive to be a malicious link, and what they in reality can be delivered as.

Whaling takes phishing one step further, generally phishing targets the general public attempting to gain their personal details, whereas whaling targets high level individuals in organisations, such as bankers, government officials and other powerful executives. From these high level users it attempts to steal a wider range of sensitive data, like personal and bank details for all the employees, or other sensitive company information.

Mobile SecurityEveryone knows computers are vulnerable, we see it all the time in the news and media, but what most people don’t realise is that their smartphones and smart devices are vulnerable to malicious hacking also. In fact any device with a microphone or a camera, you need to be wary that these devices can be hacked, baby monitors, games consoles etc. Hackers find vulnerability in the system, whether it’s through a non-secure wireless transmission or a root through the internet, and once in can not only access your private files, but live access to devices like cameras, speakers and microphones.

This is not a new phenomenon, but through the introduction of devices that talk to each other, hackers can use that communication channel to find their way into your network. This is definitely an evident threat for home users, but this threat can spread the moment an infected own device logs onto a corporate network. When an infected device lawfully accesses the corporate network, as innocent as this connection is, it can be extremely detrimental to a company, as not only will it find its way onto the network, but will spread to every computer on the network.

Filed Under: Technology

Mid-Year Tech Trends Review part 2

August 15, 2017 by Geiger Team

Mid-Year Tech Review Part 2   

AR Painting

Augmented Reality

Augmented Reality is another fantastic example of content being the key indicator on how popular it can become. With last year’s introduction of a mainstream mobile game that introduced VR to the general public, the general feeling from tech experts was that augmented reality will play a large role in this year’s technology trend. Although there have been some great developments within the AR industry this year, it still hasn’t completely reached the point where AR is a part of our daily lives, which I do thoroughly believe one day it will! In terms of the promotional market there are some great indicators that AR could work well in our industry, with some promotional product suppliers beginning to integrate AR products into their offering, branding the physical product and the software the drives it.

Wireless Headphones

Wireless EarphonesOut of the 5 trends I predicted would be popular this year, I definitely think that wireless headphones have become the most established in the consumer market. With another large smartphone manufacturer dropping the headphone jack, more and more emphasis is being placed on Bluetooth wireless headphones. All of the top headphone producers have released wireless headphones at all different price points, making them not only increasingly popular, but financially accessible too. Wireless headphones aren’t only popular and affordable in the consumer market; they are incredibly popular in the promotional market also. One of the predications I made in my blog at the beginning of the year was the introduction of ‘airpod’ style products into the promotional market. It didn’t take long for before my prediction to be true, within days of releasing that blog, we had a supplier visit, who showed us they had three products, in that styling due to hit the promotional market later on in the year.

Smarter Technology

SpeakerIn the time since writing my original blog, I have personally purchased several smart home assistants for my own use at home and as presents, simply because they provide that wow factor you want when giving a great gift. Whilst keeping up to date with all the latest technology I noticed a great trend beginning in the world of smart assistants, I have notice more and more products are being released with the incorporation of the smart assistant technology. One area of technology we are seeing this working incredibly well is with Bluetooth speakers. Bluetooth speakers are incredibly popular in the promotional product world, we sell Bluetooth speakers at all different price levels, and the thought of selling a branded Bluetooth speaker with the added unique selling point that it contains digital personal assistant software is amazing.  A trend we may not see this year, but is definitely one we could see in the years to come is personalised assistants, with voices, start up sounds and software integration all targeted to specific companies takes the personalised branding experience to the next level.

Filed Under: Technology

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