Following the annual Technology fairs in Hong Kong, we are ready to launch our latest range of Tech Lifestyle gadgets for 2019, but what’s trending?
The shows not surprisingly did not throw up any new concepts to take over from the current focus on items such as power banks and speakers but did highlight some very popular trends in technology for the promotional merchandise market.
Probably the single most popular technology concept is what has been christened ‘true wireless stereo or TWS‘ or more simply the ability to pair two Bluetooth audio devices to each other to create wireless stereo for listening to music. Most popular items at the show with this feature were for sure micro Bluetooth earbuds and of course small and not so small travel speakers. Such products simply turn on, one device takes the lead and pairs to the other and then your phone/tablet/laptop and you can enjoy great stereo sound.
Wireless charging continues to be current and one to watch for the future. However, quality, usability and safety are concerns at the low end, and consumer demand, compatibility and a slower than expected uptake is still a question. One to watch closely for 2019…
‘Smart’ home products and connected devices such as plugs, security locks, Wi-fi driven cameras at your front door and light bulbs continue to grow and will become part of our ‘home make up’ sooner than you think!
Power banks and charging cables still dominate the shows with a myriad of new styles, sizes and prices on display. The market does seem a little flooded in this area with some slowdown in interest, as often it’s been ‘done and seen before.’ However cool and unique models still have the power to wow! Excuse the pun…
USB C hubs and connectivity solutions were probably one of the surprise products areas, as hubs had slowed down in terms of interest a few years ago. However the rapid introduction now of USB type C connectivity into many new laptops is driving a new interest in good quality hubs that can be fed from a USB C port and then power/sync data with 3-4 older style USB A accessories (such as flash drives/mice etc) HDMI and or other ports built into a handy travel gadget often with a great branding area.
Fast charge PD adapters and in-car chargers will become a big part of our ‘re-charging’ world as we all strive to charge our phones quicker and more often. The Fast charge delivered by PD enabled devices will become popular in the car as they themselves will turn into ‘info/entertainment centres’ as driverless cars revolutionise our world in years to come. Alexa and smart Home entertainment systems are growing in popularity with Amazon selling the Alexa solution to many professional factories in China now. However, the fierce battle on hardware costs, and with Google, Apple, Microsoft and Amazon battling it out on the retail market this looks a tricky area for the promotion market.
Bluetooth 5 is now live and expanding rapidly into many new products and service areas/location services. This new standard is bringing far greater wireless transmission distances between gadget and host device. This coupled with the ability to pair up to 10 or more devices to one host device, opens the door to many new and improved speakers, trackers, heart rate monitors, headphones, earbuds and much more… Fitness trackers, smart watches and colour display ‘activity bands’ are making a big come back! After a rapid rise to consumer focus and then slight slowdown over the last 12months, the tracker and Smartwatch are now very popular with most major consumer brands having them made for them. Many of these brands have added a colour screen bringing a new dimension to the product. Many factories are developing this style and with competitive prices, smart and colourful two-tone bands and professional APPS – software’s and even GPS bundled in this is an area to watch and stay close too.
So lots of cool Tech gadgets to stay focused on for 2019. This product area remains one of the fastest growing in promotional marketing, and increasingly one that needs close attention and advice from your expert promotional merchandise supplier.
For more information contact the GeigerBTC team, or to view our latest Winter Tech lifestyle brochure, click here