FEBRUARY 2020
On February 6th 2020, GeigerBTC held its inaugural showcase ‘Mad About Merchandise’ at The Athenaeum Hotel, a beautiful venue in the heart of Mayfair.
With a major focus on eco, sixteen suppliers exhibited their ranges across a wide range of promotional product categories including drinkware, tech and stationery. We also had dedicated confectionery and clothing zones.
Over 120 professionals from the marketing and events world enjoyed the opportunity to discover new and exciting merchandise ideas for their future events and campaigns, and see first-hand how the products could help their brands stand out.
“It was great to see so much merchandise in one place and being able to handle it.”
Macmillan Education
All attendees were delighted with their goody bag which included tech, drinkware, stationery and confectionery gifts, giving them plenty of ideas to take back to their office.
Paul Beirne, Sales Director at GeigerBTC said: “We wanted to give promotional merchandise buyers the chance to see lots of promotional merchandise ideas under one roof and I am delighted that the showcase was well attended by our clients and potential clients. The commitment and enthusiasm of our suppliers and staff all led to creating a great showcase environment for our guests.”
GeigerBTC prides itself on truly understanding the culture, brand and values of our clients, to help clients maximise the impact of their promotional strategies through merchandise and corporate webshops/programs.